Having your finger on the pulse when it comes to the always evolving world of homewares is a full time job yet Tiffany Jade Benn, Founder and Owner of Hart Home Decor, does just that.
With a love of interiors and a strong passion to provide a platform for amazing Australian creatives to showcase their products, Tiffany built and created her online store carefully curated with products she loves and knows her customers will equally love.
Sunday Minx thoroughly enjoys working with Hart Home Decor and takes a lot of learnings from Tiffany on what the market is doing, what they love and what trends are building.
We chat with Tiff on all things style and find out more about how her own personal interior preferences have evolved.
You get to enjoy seeing what people are buying across so many different product ranges and rooms. What trends are your customers loving at the moment?
There are 3 stand out styles that are walking out the door at the moment, all with a very serene and calming aesthetic.
1. Coastal Vibes - clearly we all want to stay on holidays forever. Everyone seems to be mad for all of the gorgeous green and blue hues reminiscent of the ocean.
2. Scandi - this style isn't going anywhere and continues to be a winner. It is gender neutral, great for kids bedrooms and generally very adaptable to create serene, calm spaces.
3. Boho Cool - we are all finding our inner bohemian! This eclectic style is growing in popularity and is fantastic for blending old and new pieces together.
What is your personal style at home?
My personal style is actually mostly just evolving! I like things neat & tidy, but not minimalist. I'm loving a bit of luxe at the moment, I just can't resist the metallics & velvets that are around. So lush!
I am just about to move back into my city apartment after a 2 year break so I'm excited to get decorating again - watch this space but definitely heading towards a more luxurious, grown up feel!
Let's move our attention to our most loved room in the house .... the bathroom! What is the best part about your bathroom?
I love it when the shower is just the right pressure - hard to get right I know!
I happily forgo a bath for a bigger shower with big, luxurious towels to dry off with afterwards is a must! I also always love to make sure I have a gorgeous fresh smelling soy candle or reed diffuser in there too.
Your favourite Sunday ritual?
Sitting on my balcony (in all weathers as it's covered!), sipping on a large glass of wine, tunes playing and most likely either a trashy novel or an interiors mag for company! Bliss right there!
You recently relaunched your website and it looks fantastic! What are your top tips/learnings for someone about to take on this mammoth task?
I really encourage you to ask people who have done it before what caused them pain / made their life easier - you will be amazed at the things that people tell you that you would have never of thought of! I learned the most from other people's mistakes!
User friendly has to be the ultimate goal too, even if it doesn't quite sit right with your aesthetic dreams - your website is about your visitors, not you, so find what they really want first.
Be sure to check out HART Home Decor to find that perfect gift or unique addition to your beautiful home.